Michael Wolraich's picture

    Life Imitates Parody

    The other day, I wrote a piece of snark about Joe the Plumber's brand going global, inspired by an actual quote from a Greek analyst about "Joe the Greek Plumber." Today, I read that the Joe the Plumber has hired a manager. Seriously. Jim Della Croce, president of the Nashville-based Pathfinder Management group, explains his plans for Joe the Celeb's future:

    "Joe the Plumber is fast becoming a brand...It's going to be our job to find Joe's strengths and give him some options."

    In my parody, I also mentioned "Joe the Spokesperson." Croce likes the concept...

    "It wouldn't be far afield to have Joe be the spokesperson for Home Depot, for example, representing the shoulder-to-the-wheel working stiff."

    Then Croce ventured into territory beyond even my twisted imagination:

    Mr. Della Croce said he was even thinking of having Mr. Wurzelbacher record some music... "Joe is a hard-core country music fan, and he can carry a tune," he said. "We're not calling him anything, though, until we get him into a studio."

    Lest any of you are concerned that Joe the Celeb will forget about Joe the Plumber, fear not:

    "He really isn't selling out in any way, shape or form. We just want to see where he can have a positive impact."

    No word yet on Croce's plans for the Greek market.

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    New moniker: Joe the Imbecile

    Thanks to Loki at TPM for the link


    What amuses me besides the original parody you did Super G, is Joe the Plumber turning celebrity.  Can you imagine what the McCain camp would be saying if this happened to an Obama supporter?  I heard McCain calling out for his no show Joe the Plumber at his rally today and nearly choked.  It is much more fun to hear than to read about but I know nothing about audio links. 

    You need to pay attention to how well Joe's manager works out, Super G.  You may need to consider hiring him yourself being as you are so often leading the pack on dagblog! 


    One of McCain's colossal failures as a candidate has been his inability to do anything that doesn't sound like punchline: imbecilic Alaskan beauty queen as VP? The fundamentals are strong? Challenging Obama to 80 million townhall meetings? "Parachuting" into Washington to solve the financial crisis? Joe the fucking Plumber? His whole campaign, in my final analysis, has been an extended joke. It's not even that much fun to parody because it's too easy.

    "Super G"--I like it. Unfortunately, I can't sing worth a damn.


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