dagblog - Comments for "Nissan's Polar Bear TV Ad"

Not meant as PR, but here's 3

quinn esq — Mon, 20 Sep 2010 18:34:04 +0000

Not meant as PR, but here's 3 bear ones at Posterous - 2 are pretty grim global warming ads... the other a lovely clip of polar bears and huskies.

http://quinntheeskimo.posterous.com/quercus-stop-global-warming

http://quinntheeskimo.posterous.com/planestupids-polar-bear

http://quinntheeskimo.posterous.com/polar-bears-and-huskies

I think the Leaf one does a better job of giving us something positive we can do.

As for emissions, even if you recharge your car with electricity made from100% coal, it emits less than from burning gasoline. Not massively less, but less.

If your electricity has any cleaner sources in it, the emissions plummet.

And obviously, if you use renewable energy, direct emissions from your car fall pretty much to zero. There'll still be some embodied emissions in the vehicle, but I believe these are less than 20% of full lifecycle emissions.

Maybe if you called your bike

AmericanDreamer — Mon, 20 Sep 2010 17:03:55 +0000

In reply to I'm still waiting for a polar

Maybe if you called your bike "The Leaf" Nissan would pick up on that and start marketing it. Either that or sue you for a trademark violation.

I bet we have someone at this

AmericanDreamer — Mon, 20 Sep 2010 17:01:05 +0000

In reply to I'm still waiting for a polar

I bet we have someone at this site who could figure out a way to dub you on your urban camouflage bike into the ad to replace the guy and his car.

I'm still waiting for a polar

Donal — Mon, 20 Sep 2010 16:52:52 +0000

In reply to Nissan's Polar Bear TV Ad

I'm still waiting for a polar bear to thank me for riding my bike.

The advert was well-done, but the Leaf will use fossil fuel power - electricity probably generated by coal plants. If the owner charges overnight, he may take advantage of otherwise wasted electricity.