Chinese fans embrace Hollywood in month of romance

By artappraiser on Wed, 02/22/2017 - 10:45pm |

By Russell Edwards @ Asia Times, Feb. 22

It’s a fine romance. And we’re not just talking about La La Land taking US$12.5 million at the Chinese box office on that most commercialized of Western non-holidays: Valentine’s Day.

Hollywood’s bumpy love affair with China’s foreign film quota has received a double boost. Ahead of key Sino-American talks later this year, the state run Global Times newspaper recently predicted that the current limit of 34 foreign films granted access to the Chinese market per year could go up by a dozen and foreign producers’ take on ticket sales might jump from 25% now to 40%.

The other gift to Hollywood over the past week, was the attention lavished on American films at the mainland box office, with all three of the weekend’s top films being American [....]

URL:

http://www.atimes.com/article/asia-box-office/