Emmer, NRCC Start to Rebuild for 2020

By artappraiser on Tue, 12/11/2018 - 2:53pm |

via the Tweet, this link is free premium National Journal content til 12/17:

NEW: NRCC Chair @RepTomEmmer weighs in on path back after 2018 drubbing

>> Main problem for Rs was bad messaging to Independents
>> Trump not at fault for '18 or liability in '20
>> no political realignment in suburbs: “That’s not true. It isn’t there”https://t.co/m2iNzlfCSQ
— Ally Mutnick (@allymutnick) December 11, 2018

URL:

https://www.nationaljournal.com/s/675215?unlock=LWZ763EOP4XKQ7Y1

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stand out statements to me, contra the idea of a big national coherent unified message:

“You’re definitely impacted, but you don’t rise or fall based on the executive,” he said. “You get to run your own race, but I think this is a customer-service business. You have to have your own independent brand.”

“We’re regionalizing the NRCC,” he said. “We’re trying to take it closer to the Main Street that it represents, closer to the members themselves.”

not coincidentally, that's something that micro-targeting can help do

by artappraiser on Tue, 12/11/2018 - 3:56pm

Big picture piece on GOP by George Packer comes highly recommended by former Republican Steve Schmidt:

A brilliant piece. A must read https://t.co/V4lN4Q0W34
— Steve Schmidt (@SteveSchmidtSES) December 14, 2018

by artappraiser on Fri, 12/14/2018 - 4:50pm

Emmer, NRCC Start to Rebuild for 2020

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