MURDER, POLITICS, AND THE END OF THE JAZZ AGE
by Michael Wolraich
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There's a New Report on Black America's Digital Habits and I Have Some Questions
By artappraiser on Thu, 09/13/2018 - 2:37pm |By Michael Herriot @ TheRoot.com, Sept. 13
A new report from Nielsen—the global analytics and data company that lets me know that in the year of our Lord and Savior, Flamin’ Hot Cheetos, black people are still out here watching the NFL—has revealed some very interesting things about the digital lives of black America.
From Consumers to Creators: The Digital Lives of Black Consumers is a detailed analysis of black consumers, including their spending habits, market share and how they are changing the face of technology, popular culture and the entire online economy.
While we have long recognized the power of the black dollar, when we see major corporations introduce marketing campaigns that look like a Benson & Hedges ad from a 1980's issue of Jet magazine, it highlights the fact that black consumers have become one of the most sought-after segments of the consumer population [....]
URL:
https://www.theroot.com/theres-a-new-report-on-black-americas-digital-habits-an-1829027348
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