So, the Beatles are finally available on iTunes, goo goo goo joob. And the news has been greeted with a resounding yawn; many people claim that the move is much, much too late to be hip, and too late to be hip, in the music business, means too late to make a sale. [UPDATE: Since the Beatles sold 2 million songs and 450,000 albums on iTunes this week, I was obviously completely wrong about this.