I just skimmed the first half, it seems like such an excellent piece that I am going to print it out and read it closely. We need more stuff like this, outside the same same old boxes I took a quick look at the author's history of publications there, he does seem to be beating a drum of "revive small business and break up the monopolies". Hoping to see how sophisticated he is about that. You know I was thinking the other day about all the hullabaloo against the Amazon monopoly, but then I thought again on it having to use it lately (having to replace many items lost.) I found I was actually dealing with small businesses that list concurrently on Amazon and Ebay and maybe even some other conglomerate sites....I learned all about Poshmark where many wimmins with "shop til you drop" addictions are selling their mistakes to others. Some of these cross over to Ebay, too. Etc.

Maybe the future is "unionization" of the enterpreneurial little guy making sure the Amazons and Home Depots, Uber's and Spotify's, Walmarts (likewise with Amazon, it turns out with them, their website offers lots of stuff direct from small business) "don't be evil"?  If huge because they offer useful service to many, need to be regulated like public utilities in the olden days?