and apparently the diversity meme can help sell computers and printers:

HP’s CEO Tells Vendors Make Diversity A Priority, Or Else You Can’t Do Business With Us

By Susie Gharib @ Fortune.com, June 14

When HP’s CEO Dion Weisler talks about the importance of diversity inclusion, he really means it. The legendary company, famous for printers and PCs, has told its vendors that it expects them to “step up” to make gender and racial diversity a priority at their companies—or else—HP (HPQ) won’t do business with them.

“If you want to make a difference, be prepared to make the tough call. And so we did that,” Weisler says. “That’s the power of being in the leadership position. That you can influence an ecosystem. That you can step up and lead as a leader across an organization larger than your own to make a difference in the things you really believe in.”

Surprisingly, the ultimatum is having a profoundly positive impact, according to Weisler. “They all stepped up,” Weisler says of HP’s suppliers. “And the ones that stepped up more, are getting more work. And the ones that didn’t step up aren’t working for us any more.” [.....]