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    How Do We Avoid The "Backfire Effect?"

    I would venture to guess that for most of us, blogging gives us an opportunity to get our thoughts out there and, hopefully, get a few people to see the wisdom of our words. I know I hope to make an impact, and so and I comment here and there, put up a blog or two, pass along my "wisdom" on my Facebook page, write to many politicians on a regular basis, phone some, and try to work politics into personal conversations whenever I can.

    I'm beginning to wonder if it is all in vain, after reading an article titled:

     

    "Why Do People Believe Stupid Stuff, Even When They're Confronted With the Truth?"

     

    The "backfire effect" helps explain how strange, ancient and kooky beliefs resist science, reason and reportage.

     

    The article, written by David McRaney and published on Alternet starts with the following:

    The Misconception: When your beliefs are challenged with facts, you alter your opinions and incorporate the new information into your thinking.

    The Truth: When your deepest convictions are challenged by contradictory evidence, your beliefs get stronger.

    It goes on to cite studies and provide examples. It is a great article, and I was able to find myself in several of the examples (especially the one about the scale, when you don't like what it says, and get on over and over hoping it's a mistake!) but it makes me wonder how to proceed, if we are, by challenging people's beliefs, causing them to dig in further. And, if that is true, is there ANYTHING we can do to keep those ill-informed believers from taking over the country?

    Comments

    is there ANYTHING we can do to keep those ill-informed believers from taking over the country?

    Yes, read Blowing Smoke. wink I wrote a lot about these effects--confirmation bias, cognitive dissonance, etc.

    First of all, this article is overly simplistic. It's not the case that all convictions are like mutant supervillains that absorb contradiction and become more powerful than ever.

    People do tend to resist challenges to their deeply held convictions, and some people go to great lengths to establish elaboration rationalizations in the face of contradictory evidence, but it all depends on the individuals and the context.

    One of the keystones of the rationalization mechanism is that it often relies on affirmation from other people. On some level, we know when we're rationalizing, and one reason we try to convince other people of our irrational beliefs is to get them to affirm those beliefs. That's why you sometimes get hysterical explosions of irrationality that spread like a religious cult.

    But that means that challenging people's beliefs can also disaffirm the rationalizations. When Joseph Welch and Edward R. Murrow told people what a schmuck McCarthy was, they helped to reversed the hysteria, and McCarthy fell from grace even faster than he had risen to prominence.

    So if you tell any particularly deluded members your family that their beliefs are wrong, it actually has an effect. You may not see it because they will try to resist the challenge by rationalizing that you're a crazy liberal, and if you remain the lone dissident, you won't get very far. But if siblings and cousins were to join in on your side--particularly those whom they cannot easily dismiss--it would wear away the resistance of the hold-outs.

    So what we need to do is keep speaking the truth and aim to turn the tide.


    In that vein, here's a truth we all need to be getting out there:

    http://www.msnbc.msn.com/id/21134540/vp/43917503#43917503

    and if any of you just can't bring yourselves to watch a segment of Hardball, here's the chart they are discussing:

    http://www.theatlantic.com/politics/archive/2011/07/the-chart-that-shoul...


    Genghis, don't know if you caught John Stewart's segment last night on the subject of Christians as victims, a la "the war on Christmas". Very good collage of Fox News clips.


    Didn't. Will check it out. Thanks.


    I've adjusted my diet ...


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